WEB DESIGN · WORDPRESS + DIVI
Mostro Cine Coop: website design and WordPress build
Bold website for an alternative audiovisual collective from Montevideo, Uruguay
This site was rebuilt on a different stack after I left Bits Kingdom in 2025. The screens below show the WordPress + Divi version I designed and built.
YEAR
2025
ROLE
Web Designer & WordPress Developer, at Bits Kingdom
DURATION
3 Months
TOOLS
Figma, WordPress, Divi Builder, custom CSS
OVERVIEW
The Challenge
Mostro Cine Coop, an alternative audiovisual collective from Montevideo, Uruguay, had a strong visual identity but no website that could match it. Their online presence was inconsistent, making it difficult to showcase their creative work, attract collaborators, and communicate their independent spirit to new audiences. The challenge was to design and build a bold, authentic website that captured the collective's irreverent character — without sacrificing usability or clarity for visitors exploring their work for the first time.
My Approach
I designed the full site in Figma and built it myself in WordPress with Divi Builder, as part of the Bits Kingdom team. I carried the project from the first moodboard to launch: visual research, sitemap, wireframes, high-fidelity design, build and content integration with the collective.
13
templates built
5
projects published by the client
PROCESS
How I got there
Research & Moodboard
Studied the collective's film work and visual identity. Built a moodboard of references from the alternative cinema world to align on aesthetic direction — bold, raw, and distinctly Mostro — before any design began.
Sitemap & Architecture
Defined the site structure: Home, Films, Collective, and Contact. Prioritized a simple, impact-driven navigation so visitors could discover the work without friction.
Wireframes & Design
Created low-fidelity wireframes to validate layout concepts with the team, then moved to high-fidelity designs in Figma — using high-contrast visuals, expressive typography, and full-bleed imagery to embody the collective's creative identity.
Build
Built every template in Divi Builder to match the Figma designs section by section. Projects set up as their own content type, so the collective publishes new work without touching layouts. Custom CSS where Divi's modules fell short. Integrated the content with the collective, refined from their feedback and launched at mostro.uy.
DESIGN
The Design
Let's work together.
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